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AdPerformanceAttributionModel

Touchpoint choice for attributing conversions to ads.

enum AdPerformanceAttributionModel {
  FIRST_TOUCH
  LAST_TOUCH
}

Values​

AdPerformanceAttributionModel.FIRST_TOUCH​

Earliest eligible ad visit, for first-touch attribution.

AdPerformanceAttributionModel.LAST_TOUCH​

Latest eligible ad visit, for last-touch attribution.

Member Of​

adPerformance query ● AdPerformanceControls object ● adsLibraryPreviewPerformance query